Weekly media report from Publicis Groupe: 18.05 - 24.05. 2020

Weekly media report from Publicis Groupe: 18.05 - 24.05. 2020

1 minute read

  • Significant increase in digital consumption during the crisis and signs of the new normal in the post-crisis period
  • Audience levels of the main TV channels remained stable on a weekly basis
  • bTV is closing the gap during the daytime hours. Nova continues to dominate the PT slot.
  • Nova aired the final episodes of Stolen life and Hell’s Kitchen’s seasons. Both programs registered tremendous increase on a yearly base. Overall, Hell’s Kitchen recorded higher ratings.

You can read more in the full report:

21 Weekly report 18-24 May.pdf 750 KB

Should you have any questions, please, contact the authors:  

Svetlana Tacheva: svetlana.tacheva@publicis.bg

Damian Kolarov: damyan.kolarov@publicis.bg

 

Media Consumption
About CMO Insider

Reliable information, analysis and expert opinion regarding social attitudes, marketing, media and advertising trends that will be useful in taking important business decisions during and after the COVID-19 pandemic. 

CMO Insider
118 Bulgaria Blvd, Abacus Business Center, Fl. 5
1618 Sofia, Bulgaria