Weekly media report: 15.06 – 21.06.2020

Weekly media report: 15.06 – 21.06.2020

2 minute read

Highlights from the weekly media report:

  • Digital & TV consumption during the post-lockdown period is still higher vs the same period last year.
  • The TV part in this week’s report is dedicated to the Morning shows aired on the three national TV channels.
  • Nova’s morning show leads both during and after the lockdown.
  • During the lockdown bTV’s morning show was closed to NOVA’s, but declined faster during the post-crisis period.
  • The morning show of BNT saw an increase of its viewership, but still lags far behind the leading NOVA and bTV.

 You can find more data in the full report:

25 Weekly report 15-21.06.pdf 712 KB

Should you have any questions, please, contact the authors: Svetlana Tacheva  svetlana.tacheva@publicisgroupe.com and Damyan Kolarov  damyan.kolarov@publicisgroupe.com

 

Media Consumption
About CMO Insider

Reliable information, analysis and expert opinion regarding social attitudes, marketing, media and advertising trends that will be useful in taking important business decisions during and after the COVID-19 pandemic. 

CMO Insider
118 Bulgaria Blvd, Abacus Business Center, Fl. 5
1618 Sofia, Bulgaria