Effects of COVID-29: New research reports from Gallup International & Market Links

Effects of COVID-29: New research reports from Gallup International & Market Links

4 minute read

We have made a selection of data from surveys published in the period June 10-12, which directly relate to consumer attitudes and have an impact on what and how much Bulgarians spend.

Data from the survey of Gallup International* :

  • 51% of respondents say that their income had dropped as a cause of COVID-19
  • 64% say that they are limiting their visits to the cinema, theater, concerts;
  • 55% limit eating and drinking out;
  • 55% limit going to shopping malls and sports venues
  • 54 % limit travel in the country and gatherings
  • 41% limit going out of their homes

Another survey, by bTV and Market Links**, shows Bulgarians’ insecurity when it comes to the future financial standing of their households:

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Gallup International's survey also found that nearly two-thirds of respondents are hopeful that life in Bulgaria will get back to normal by the end of the year:

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 * sample: 850 ppl, field work took place 04.06 – 06.06.2020

 ** sample: 995 ppl, field work took place 27.05 – 03.06.2020

Consumer Trends
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Reliable information, analysis and expert opinion regarding social attitudes, marketing, media and advertising trends that will be useful in taking important business decisions during and after the COVID-19 pandemic. 

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